BA forced to downgrade thousands more loyalty scheme members after ‘error’
BA downgrades thousands of loyalty scheme members after error in status notifications.
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british airways is downgrading thousands more loyalty scheme members after admitting it made an error. some passengers were wrongly told they'd keep their gold or silver status during a recent shake-up of the programme. ba now says those members will lose their tier status after all.
the airline's executive club overhaul, announced earlier this year, introduced a new spending-based system. under the changes, members need to earn a minimum amount of cash with ba, not just miles, to reach or keep elite tiers. ba told affected customers by email that the initial notifications were sent "in error" and that the correct downgrades would now be applied. the airline didn't say exactly how many members are affected, but described the number as "thousands."
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